Product Update - February 7, 2022

Release 49

Plannuh is excited to announce a new product update that provides insight into your marketing performance and ease of use improvements! The key features include:

Google Ads Integration

You can now integrate a Google Ads account directly into Plannuh! This allows you to import all your Google Ads campaigns into Plannuh and track your Google Ads impressions, clicks, and conversions within those campaigns. Once your Google Ads campaigns are created (automatically) in Plannuh, you can associate these campaigns with segments, goals, or other campaigns to track your planned and actual ROI. See below for more detail:

• Configuration of Google Ads takes seconds
• Google Ads campaigns automatically appear in Plannuh, with planned/actual spend data from Google Ads updated daily
• Click, Impression, and Conversion metrics are automatically mapped and refreshed
• You can easily organize and track Google Ads expenses which are created for each of your planning time frames (month or quarter)

Add Marketing Channel Data to Parent Campaigns

You can now easily organize your marketing plan on the Plan Page by dragging a campaign or expense group (which becomes the child) and dropping it on another campaign (which becomes the parent). This allows you to efficiently update your campaign hierarchy for insight into cost and metric performance at multiple levels.

Simplified Integration Management

Managing your integrations with Salesforce and HubSpot is now easier - associate Salesforce/HubSpot campaigns with a Plannuh campaign in fewer clicks. 

Additionally, a new attribute in Plannuh called "Source" enables the ability for users to quickly filter and identify Campaigns, Expenses, and Metrics that came from an external source (such as Google).

See how you benefit from our new Google Ads integration:

Please feel free to contact your Customer Success Representative to learn more!

Thank you for being a part of the Plannuh community!